After what feels like an eternity of writing about how to battle the cold, winter months, I think it is finally safe to say that Spring has arrived! The past few days of sunshine seem to have brought a new sense of happiness and optomism to us all. And, as we cautiously begin to think about packing away our wool sweaters and down coats, it is also time to think about outfitting the beach days that lie ahead! And, if “outfitting” is what we are looking to do, then we need look no further than ViX. Unlike so many swimwear companies, ViX has taken an all-encompassing approach to resortwear, offering everything from bikinis to cover-ups to sexy summer dresses. A one-stop shop for all things au soleil, the ViX collection represents the ultimate in summer glamour…
ViX's sexy collection of resort wear for women features some of the most forward-thinking spins on beach fashion today. The swimsuit line shines, incorporating super-hot tortoiseshell details and cutting-edge materials like resin to accentuate ViX's trademark leather and gold accessories. The ViX collections include a number of flowy beach cover ups and dresses, sarongs, hats, bags and sandals, perfect for the pool and the palapa alike…
Paula Hermanny is the genious designer behind the expansive resort brand. Inspired and educated by her grandmothers—one of whom was a seamstress, the other a glamorous, worldy fashionista—Paula’s career as a designer almost seemed predestined. Having inherited an eye with which to recognize and conceive of great fashion and a hand capable of actualizing her visions, Paula married her creative and technical skills in creating ViX…
Today the brand is a world-wide success, offering cutting-edge fashion of the highest quality. A favorite of celebrities and often featured in editorials in Vogue, Harper’s Bazaar, Elle, Marie Claire, and more, ViX is recognized as a leading force in the Resort and Swimwear arena.
The latest ViX styles are now available at Rouge—just in time for this beautiful weather!
P.S. Just a Reminder that our J Brand event is taking place in store today! Stop in and get styled by Oscar Adames, J Brand’s renowned “Denim Guru”!!
Today the brand is a world-wide success, offering cutting-edge fashion of the highest quality. A favorite of celebrities and often featured in editorials in Vogue, Harper’s Bazaar, Elle, Marie Claire, and more, ViX is recognized as a leading force in the Resort and Swimwear arena
As fashion and beauty relate so beautifully to art, you can mix and match colors, styles, and products to create stunning masterpieces and express your own artistry. Let us inspire you through our blogs. - Collie Jennings